PR Tips
When PR pros ask about a company’s publics, are they asking about its consumers? Sometimes. Consumers, however, are just one of PR’s publics.
Is a “message” the same as a headline? While they do share common thoughts, they are not necessarily stated in the same way.
What does the media look for in a news release? The answer begins with the
Five Ws.
The following articles offer some insights into these commonly asked questions about public relations: Publics, Messages, and Reaching the Media.
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